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Commercial Assessment

We evaluate a company's credible ability to deliver estimated sales results and growth opportunities against the industry benchmark.

Commercial Evaluation of a Company

In the fast-paced business world, the constant pursuit of excellence is an imperative. Organizations that want to excel and thrive must look beyond their own borders and learn from industry leaders. This is where Business Business Assessment comes into play.
Why is it crucial to identify the company that does it best in the industry? Because this search is not just about comparing yourself to nearby competitors, but about aiming for the top. By analyzing and evaluating leaders, companies can:

How do the company's categories and brands perform by channel against your Industry Benchmark?

Market Potential Assessment

In today's rapidly evolving business landscape, diving into entrepreneurship without a clear understanding of the potential of your target market is akin to sailing a ship without a compass, which poses a great risk.

A comprehensive assessment of market potential requires much more than simply a quantitative industry report. It must be complemented with a profile and evaluation of the main potential clients or key accounts by channel and the real difficulty of accessing them, the intensity of activity and quality of execution of competitors by channel and the capacity and infrastructure of potential distributors, among others.

In this service, TMC Consultores offers the best combination of quantitative and qualitative methods, including   statistical analysis of market data, such as market volume and value, to estimate total market size and potential sales, as well as   expert interviews and focus groups, which offer information about the needs, preferences and future vision of the market that the standard reports available often overlook.

  • Is your sales team better prepared than the competition?

  • Is your commercial response time less than the competition?

  • Which company executes best in key stores and why?

  • What is your risk level per commercial channel?

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